Not long ago natural remedies for infant teething problems would have been far too niche to consider TV, but as AdSmart can isolate households that are home to babies aged 4-6 months all that has changed.
Ashton & Parsons, a 150 year old company is breaking new ground with its first ever TV activity, and the really good news is that as the teething babies grow out of that phase, the data set is refreshed every month to make sure future campaigns reach a new audience of households with young babies in need of their natural, herbal remedies.
