The Dogs Trust is the largest dog welfare charity in the UK with 21 re-homing centres from which almost 13,000 dogs found new homes in 2015. The trust generates approximately £90m a year from donations, legacies and membership fees so they are entirely reliant on the generosity of their supporters.
This month they are using AdSmart to encourage support from 35+ women within a 60 minute drive-time of their centre in Evesham, Worcestershire, which we hope will be the first of many Geo-targeted campaigns.
